Masterkey Blog

What is Comparative Market Analysis?

Before putting a home on the market or listing with a real estate agent, savvy home sellers ask them for a comparative market analysis, also referred to in the industry as a CMA. This is the best method available to home sellers to learn about their home's current value.

Real estate agents conduct an in-depth analysis of a home's worth in today's market and recommend a selling price to the sellers. They take a look at properties that are currently listed and also those sold recently. The purpose is to find the highest selling price possible that will still make the home competitive on the open market. As illustrated below, properties priced properly lead to more viewings, which can attract higher priced offers and a quicker sale.

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Although reports can vary, from a two-page list of comparable home sales to a 50-page comprehensive guide, the length and complexity of the report depends on the property and the agent’s expertise

Are your agents able to prepare professional reports?

Masterkey provides trainings for real estate agents. Our consultants have over 10 years of hands-on real estate experience.

Contact us to discuss various training modules designed to suit your needs and budget.


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